Live Web site tracking with Woopra Analytics 1.3RC
What is happening on your blog or web site right now? With Woopra Analytics Live view, you can determine who is doing what, where on your website.
Woopra Analytics 1.3RC1 Live View
Woopra Analytics Live provides you with a wealth of information about the current activity on your blog. Even while perusing daily statistics or summary statistics, Woopra keeps you apprised of current visitor activity. The number of live visitors on your site is displayed on the top tab, the top left panel and next to Live in the Menu. As visitors enter or leave your web site, there is a brief color change to unobtrusively alert you to the change. The Woopra Analytics Live panel is divided into three sections: Geographical Live View, a multi-tab panel below the map shows statistics categorized by features and the right side panel shows statistics by visitors.
Woopra Live map
Geographical Live View
The Woopra Geographical Live View illustrates where in the world your current visitors are located as they are viewing your web site or blog. Your visitor’s location is depicted by a dot on the map. Hover your mouse over the dot and the specific town and country are revealed. Click on the arrow in the top right corner to toggle this map into full screen view.
Woopra Live View Data by Category
Woopra Live Data
Many web site tracking platforms will break down your data by browser, platform, location etc. The exciting part about Woopra is that it also provides that data for the visitors currently on your blog. I hosted a blog carnival for World AIDS Day. Not only did I get to monitor the results over time, but I got to watch my map light up as people from all over the world checked out the blog carnival. I could watch as they clicked through the different blog carnival topic pages. I could check the Referrers live to see immediately the impact of post in a Blog Catalog discussion or a tweet on Twitter. This allowed me to fine tune my marketing strategy, literally on a minute by minute basis. This was a time sensitive issue, and I needed to be responsive to bring the maximum exposure to World AIDS Day, on World AIDS Day.
The Woopra Live View Data categories include Visitors, Countries, Pages, Referrers, Platforms and Browsers.
The Visitors panel shows the flag from the country that they are viewing from and the Visitor ID. If you have tagged this visitor or this visitor was tagged by leaving a comment on your blog, their tag will appear instead of a numerical visitor ID.
Woopra Live Pages
The visitor count for each country is displayed on the Countries panel. The Woopra Countries panel shows the flag for each country that has an active visitor on your blog.
The Woopra Pages panel displays a list of all the pages that are being viewed currently on your web site. A total visitor count for each page being viewed is displayed in descending order.
The referrer for each active visitor is listed under the Woopra Live Referrer panel. This is the panel that held most of my attention during the World AIDS Day Blog Carnival.
The Platforms panel displays all of the operating system platforms that your current users are utilizing.
Browsers are listed by name and version, in ascending order, in the Woopra Live Browser panel.
Woopra Live View Data by Visitor
Woopra Live Visitor View
The right half of Woopra Analytics Live displays the live data by organized by individual visitor. This treasure trove of information is a marketer’s dream! Whereas on the left side, Woopra organized visitor data by features, on the right, all data is organized by visitor. For each live visitor, you can view Visitor Details, Visitor Navigation, Visitor History and Location on Map. Each of these categories can be hidden or shown by clicking the buttons at the top.
Woopra Analytics displays the following Visitor Details: Browser, Platform, IP address, Country, City, Language, Screen Resolution and current page viewing.
The Visitor Navigation displays the navigation path of this visitor. This path begins with the Referrer and lists all of the pages that the visitor has accessed since this visit began. The time that each page was accessed is listed on the far right. This information is invaluable to monitoring the usability of your web site. With this information, you can make informed decisions about optimizing your site.
Woopra Analytic Live view of Visitor History provides you information about the current visit as well as summary information for this specific visitor. Visitor History data includes: Total number of visits, Total number of pageviews, Average pageviews per visit, Total time spent, Average Time spent per visit and the Original referrer for this visitor’s initial visit to the blog.
The Location on Map feature for Woopra pinpoints the location of this specific visitor on the world map.
Disclaimer: Remember that this is a Release Candidate, not a stable release yet. There are going to be some rough spots. All of the screenshots here were taken on a Windows computer running Vista and using the Woopra 1.3RC. Woopra may look slightly different on your computer.
There’s a lot of shiny chrome around this thing, but It seems like vaporware to me. Looks cool, but it doesn’t seem to actually do anything. I requested a site approval months ago, and nothing’s happened.