The Wonderful Web

Woopra Analytics 1.3 RC1 dashboard has been totally redesigned.  This is where you can find a great overview of your web site tracking and blog site statistics. Come take a peek!

Woopra 1.3RC Dashboard

The Woopra 1.3 RC1 dashboard is organized into six regions:

• Overview
• My Pages
• My Referrers
• My Searches
• My Keywords
• Geography

Overview

The overview pane of the Woopra 1.3 RC1 dashboard is divided into two line charts. The top chart tracks four time related statistics against the time of day.

Woopra 1.3RC Overview

• Average time
• Average page view
• Total time
• Total page view

The brightly colored blue and orange lines indicate the total number of visits and page views for that time period. The dimmer colored lines show the average number of visits and page views for that time period. At 1pm, there was a spike in page views that not only was the highest for that day but also above the average number of page views. At 7pm, there were fewer page views than average.

Woopra 1.3RC A new day time chart

Each day the time graph resets at midnight GMT, here is what it looks like at the beginning of the day. This graph is helpful in determining the busiest and slowest times of day for your blog. Need to do some maintenance? Know when your blog is least busy to schedule your maintenance. On the other hand, you will want to know what times of day are the busiest for your blog so you can schedule when you publish your posts. If your blog is busiest at 9am, you will want to be sure to publish your posts before most of your readers check in, not after.

The lower pane of the Woopra Dashboaed Overview panel also tracks page views and visits over time. Instead of a 24 hour time period, this graph tracks these statistics over the last 15 days. This allows you to see trends over time with your blog posts. It also helps you gauge weekly patterns in your blogs. The traffic on some blogs slows to a crawl on the weekends whereas it is the busiest time for other web sites.  What is your weekly traffic pattern like?

Woopra 1.3RC My Pages Overview

My Pages

The My Pages panel of the Woopra dashboard lists the most popular pages of your site. This panel gives you an overview of two different statistics. The first column lists the page title and file path.  You can double click on that to have your default browser open to that specific page.

The second column tells you how many times that page was the Landing page for your visitor. In other words, how many times was that page the first page that your visitor saw on your web site or blog.

The third column is Hits or how many times that page was viewed.

My Referrers

Woopra 1.3RC My Referrers Overview

The My Referrers panel provide an overview of the different sites that sent traffic to your web site or blog. Woopra presents two different views of this data.

The Top view shows the list of your top referral sites in descending order by number of visitors. If the referring site has a favicon, that is displayed here for easy recognition and identification of the referral site.  Double click on the site name to be taken to that site in your default browser.

The Sources view shows a donut chart, depicting your referring sites as percentages.  The Sources view contains a collapsible legend that can be toggled on and off to help you better analyze your data. This makes it easy to see at a glance what percentage of your visitors came from Digg or Twitter.

My Searches

Woopra 1.3RC Dashboard Searches

The My Searches panel of the Woopra 1.3 RC1 dashboard is rather unique. There are other web analysis tools that will show you the search queries but Woopra also shows you when, in GMT, that the query was run.  The left side of the panel lists the icon for the search engine used. This creates a quick and visual key for you to see which search engines your users are employing.

The second column shows the actual search query typed by your visitor. Directly underneath that is the base URL for the search engine. Hover your mouse over the search query to see the exact URL generated by that search query. Double click on the query and you will be taken to that search results page. This is an extremely handy feature of Woopra dashboard that allows you to see exactly where your web site appears on that search page. You can see where your page appears in the rankings as well as see what other web pages are competing with you to get your readers attention.

The third column is represented by the clock icon. Woopra lets you know the time of day that each search query was run. With attention to this panel, you can get a sense of search patterns of your visitors.

Woopa 1.3RC Search Keywords

My Keywords

The My Keywords panel shows you a tag cloud. Instead of showing you a tag cloud of the keywords on your blog, this cloud represents the words used in the search queries by your visitors.

Like standard cloud formats, the more a keyword was used in a search query, the larger it will appear in the keyword cloud. The most popular keywords will be identified in orange for easy identification.

Clouds are a great tool for visualizing relative relationships. The larger the keyword appears, the more frequently it appeared in your visitor’s search queries.  But sometimes, that is not enough detail for the analytical geeks amongst us. Hover your mouse over a specific keyword in the cloud and Woopra will tell you exactly how many times that keyword appeared in a search query. Very cool!

In combination, the My Searches and My Keywords panels give  you valuable information about search keywords: individually and in context.

Geography

Woopra 1.3RC Dashboard Geography

The Geography panel is the last but not least on the Woopra 1.3 RC1 dashboard. Although other blog statistics will show you where your visitors are coming from, Woopra will show you where you current visitors are viewing your site, as well as a historical listing for the day. In the screenshot you will see that the US is highlighted in orange. In addition, there is a bright blue dot in Washington. There is currently a visitor to our site, that is checking it out from Washington. Visitors from other countries today will change the color of that country on the map.  To see specifically which countries your visitors are browsing from, click on the Show Countries check box at the bottom left of the panel. This brings up a collapsible, overlapping panel that lists each country and the number of visitors from each.

In conclusion

The new Woopra 1.3 RC1 dashboard provides a great visual guide to your blog or web site traffic. Most panels are designed to show you the relevant statistics for that day, based on GMT. The panels present the data in overviews as well as some options to get more specific. We will get even more specific tomorrow when we address the Analytics portions of Woopra.

Remember that this is a Release candidate, a Woopra version released for feedback and finetuning. That means that if you download and implement this version, be prepared for some minor glitches, particularly with labeling. The underlying foundation is solid and now Woopra developers are asking for your feedback as they move towards final release. What do you think so far?

Check out the next article in this series, an overview on the Analytics report panels of Woopra!

Disclaimer: Remember that this is a Release Candidate, not a stable release yet. There are going to be some rough spots. All of the screenshots here were taken on a Windows computer running Vista and using the Woopra 1.3RC. Woopra may look slightly different on your computer.